Certificate Course on Digital Marketing

Certificate Course on Digital Marketing

Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers.

A seasoned inbound marketer might say inbound marketing and digital marketing are virtually the same thing, but there are some minor differences. And conversations with marketers and business owners in the U.S., U.K., Asia, Australia, and New Zealand, I’ve learned a lot about how those small differences are being observed across the world.

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Program highlights :

• The programme consists a combination of Practical, Theory and Generic provided by TISS.
• The program is divided into 6 semesters; 2 semesters per year ; 1st year will be a Diploma, 2nd year will be Advanced Diploma & 3rd year will be a Degree.
• The program is a work integrated training which include on-the-job training (practical) for 4 to 5 days a week and 1 day of theory training.
• The programme is designed as per the UGC guidelines.
• There will be 6 month internship where learner will carry out all activity (independently under supervision) last semester.

syllabus

Hospitality Management

Srihari Global IISD Foundation is the Hub Partner for Media and Entertainment Programmes, affiliated with TATA Institute of Social Sciences (TISS) – School of Vocational Education (SVE) and Whistling Woods International (Vertical Anchor), which is Grade ‘A’ University Accredited by NAAC.

Under the programme institute offers B. Voc in Journalism and Graphics & Multimedia Courses ; Advanced Certificate Courses ; Certificate Courses.

TERM 1 - MODULE

Class XII or its equivalent from any recognized Board / University.

Course Module

  • Introduction to Digital Marketing
  • Content Marketing
  • Website Planning
  • Customer Acquisition
  • Lead Nurturing/Engagement
  • Keyword Research
  • Search Engine Optimization
  • Search Engine Marketing
  • Google advertisement Network
  • Google Analytics
  • Social Media marketing
  • Email Marketing
  • Mobile App Marketing
  • Digital Marketing Strategies
  • Affiliate Marketing
  • Google certification Assistance

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Softwares

  • Adobe Illustrator CC
  • Adobe Photoshop CC
  • Adobe Indesign
  • Adobe Audition CC
  • Adobe Premiere CC
  • Adobe Animate CC
  • 3ds Max
  • Vray
  • Adobe After Effects
  • Maya
  • ZBrush
  • Cinema 4D
  •  Nuke
  • HTML
  •  CSS
  • Javascript

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Certificate Courses

  • Graphic Design in Corel Draw
  • Graphic Design in Photoshop
  • Event Management
  • Public Relation

Month Savings        
Class V English Hindi / Bengali Math Computer Science Subjects Offered Spanish / French / German
Class V English Hindi / Bengali Math Computer Science Subjects Offered Spanish / French / German
Class V English Hindi / Bengali Math Computer Science Subjects Offered Spanish / French / German